Beyond Price Tags: How to Explain True IPMI Value to Your Clients Before They Need It
“My client just had his cancer treatment claim denied. Now he’s facing serious out-of-pocket costs because I sold him the cheapest policy. How do I explain this?” This question comes up frequently in the IPMI world. And it’s a common problem. Many IPMI brokers report clients who misunderstood their coverage until it was too late. […]